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Our
20-Second
Pitch
1. We engage with your business growth strategy first, before talking about your website or what your SEO UK consultant team can do
2. We're an SEO agency obsessed with results – so they're the only thing we charge you for. We will only invoice you when your chosen search terms have reached the agreed natural Google position
3. Before we propose any work, we'll tell you exactly how much you need to invest, and exactly what your projected Return on Investment is from our SEO services
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12 Questions
to ask an SEO Company
1. Who are the senior managers in your SEO agency? What’s their background in the SEO UK industry?
2. What business results have your SEO services delivered for clients? How do I know you’ll show me the same commitment?
3. What techniques will you use? Will the links your SEO consultant team create be through natural engagement or will they be paid for, or obtained from ‘link farms’?
Client Case Studies
Fringes Rugs – www.fringesrugs.co.uk
Business Challenge
As the largest rug retailer in the South- West of England, Fringes needed a powerful Google presence to refect their real-world standing
Business Benefits
Within 3 months, Fringes' online business grew by more than 1000%, with natural Google page 1 positions for almost 400,000 searches per month
Solution
The Fringes Rugs site was fully optimised for the range of product categories stocked. An extensive link- building campaign was undertaken to build Fringes' profle for highly-searched phrases
Sample Search terms
Fringes successfully reached page 1 of Google.co.uk for 'rug', 'rugs', 'designer rugs' and related terms
CG Cabinets – www.cgcabinets.co.uk
Business Challenge
CG Cabinets needed to make a mark in the competitive and highly consolidated online display cabinet market, against well-established competitors
Business Benefits
Within 2 months CG Cabinets had overtaken larger competitors such as IKEA and Argos for key search terms. They now outrank almost all competitors and enjoy a growing and diverse client base.
Solution
An ongoing link-building campaign, including social media and blog marketing was crafted. This complemented CG Cabinets' targeted content for specific product searches.
Sample Search terms
CG Cabinets enjoys top 5 positions on Google.co.uk for 'display cabinet', 'glass display cabinet', 'glass display cabinets' etc. 'Display cabinet' alone is searched over 60,000 times monthly by UK customers.
Gen Fab – www.gen-fab.co.uk
Business Challenge
Gen Fab needed to place its laser cutting / steel fabrication services on a national / international platform in order to capture market share from larger competitors. SEO was rightly seen as key to this.
Business Benefits
Although Gen Fab had retained a previous SEO agency, business generated from natural search quickly grew from zero to 80% of total sales. Global interest has been captured, for example on Google.cn (Google China).
Solution
An intensive multi-channel link-building campaign allowed Gen Fab to dominate its industry's online space, positioning it as the leader in laser cutting and metal fabrication.
Sample Search terms
Searches on Google.co.uk for 'laser cutting', 'steel fabrication', and 'sheet metal fabrication' currently place Gen Fab in position 2 from several million results (Wikipedia is in position 1).
Simply Rads – www.simplyrads.co.uk
Business Challenge
As an ambitious start-up in a crowded industry, Simply Rads faced a formidable challenge in capturing a share of the online marketplace for its range of electric radiators and towel rails
Business Benefits
At site launch, Simply Rads were already receiving several thousand relevant visitors per day. They have now positioned themselves as a key play in the online radiator market.
Solution
Working closely with Simply Rads' own web design team, the new site was rapidly made relevant to the highly-searched terms related to the product categories stocked.
Sample Search terms
Top 5 positions on Google.co.uk were earned for 'electric radiator', 'electric radiators' and related terms
Debtburn – www.debtburn.com
Business Challenge
Few industries are as competitive as Debt Management. Debtburn needed to demonstrate to Venture Capital investors that even a new debt advice site could achieve – and profit from – top natural Google positions.
Business Benefits
Debtburn now demonstrates daily that SEO is a cost-effective marketing channel that delivers great Return on Investment – both in the UK and US. They are in the final stages of receiving VC funding.
Solution
A comprehensive and international link-building campaign, covering the UK and US in particular was carried out. This included directories, social media and articles.
Sample Search terms
Top 5 positions on Google.co.uk and Google.com (targeting the lucrative US market) for 'free debt advice', and related terms
Heatspring – www.heatspring.co.uk
Business Challenge
With the renewable energy industry booming, Heatspring needed an aggressive online strategy to capture market share, with international, national (US) and state-level (i.e. local) campaigns
Business Benefits
HeatSpring have a commanding national presence on Google.com, are reaching out to international clients (for example on Google.cn; - Google China).
Solution
A global link-building strategy put Heatspring on the map with Google.com and other search engines, while careful content optimisation allowed local campaigns to deliver targeted traffic
Sample Search terms
Positions 1 / 2 on Google.com and Google.cn for 'solar training', 'geothermal training’, 'geothermal certification' and related terms.